PSV vs Ajax: but basics always win

In this episode of Fashion in Motion, we talk to Doron de Goede of TriaD’oro — the brand built on harmony, quality, and the power of strong essentials. His pieces are worn by names like Noa Lang, Saibari, and Flemming, and as a true Ajax supporter, he even owns a box at the PSV stadium — which already makes for a great story!

We dive into his entrepreneurial journey and the vision behind TriaD’oro, with one central question: which basics form the foundation of a strong men’s wardrobe? Doron shares his perspective on style, loyalty, and why simplicity is the key to every successful collection.